Top Instagram macro-influencers in Influur & why to hire them

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September 29, 2023
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Recently we covered TikTok’s top Macro influencers registered on Influur. We thought it would be important to offer you our current top 5 of Instagram macro-influencers. Instagram’s macro-influencers can offer you a more edited/polished medium to connect with your audience. If your brand is looking for a wide range of reach and a blunt engagement, this blog is for you. 

Why Instagram Macro Influencers?

Their large and engaged audience base makes them valuable assets for brands looking to expand their reach, generate buzz, and drive conversions. Here's how Instagram macro influencers can be utilized effectively: 

  • Extended Reach: Collaborating with macro influencers allows brands to tap into a broad and diverse audience they might not reach otherwise.

  • Credibility and Trust: Macro influencers often have established credibility in their niche, which can transfer to the brands they endorse, building trust with their followers.

  • Content Variety: Macro influencers create a wide range of content, from lifestyle and fashion to fitness and travel, making them suitable for diverse industries.

  • Branding: As Instagram creators have a well-defined “vibe” or “aesthetic”, it is easy to find one that actually matches your brand's values and vibes. This makes your campaign more authentic and solidifies the congruency of your brand’s identity.  

Now, let's meet some of Influur's top Instagram macro influencers and explore their content:


Jayyojazzyjay is an accomplished actor and model, gracing Instagram with his stunning fashion-forward feed. With a remarkable following count, his posts not only showcase the latest fashion trends but also capture the essence of elegance and style while combining everyday life. His captivating storytelling through visuals takes his audience on a glamorous journey, inspiring them with every post. 


MySashaOfficial is a fashion and beauty influencer who empowers her followers with her unique sense of style and beauty tips. Her Instagram is a fashion-forward haven, featuring chic outfit ideas, makeup tutorials, and lifestyle content. MySashaOfficial's authenticity and relatability shine through in her content, making her a trusted source for fashion enthusiasts.


Jake Dufner, a well-known figure in the comedy, entertainment, and family niche, delights his substantial following with humor and heartwarming content. With a dedicated audience, he brings laughter and joy to their lives through entertaining sketches and family moments.


Kimmy’s profile is a culinary wonderland, boasting a substantial following on Instagram. This delightful account is dedicated to all things food, offering mouthwatering recipes, cooking tips, and culinary inspiration. With a passion for gastronomy and a flair for presentation, she transforms everyday ingredients into culinary masterpieces, making it a go-to source for food enthusiasts.


TheWilliamsFam is a sensational Instagram profile featuring four talented dancing brothers who have taken social media by storm. With a significant following count, their electrifying dance performances and infectious energy have garnered a dedicated fan base. TheWilliamsFam is a perfect profile for music label brands, fashion and everyday use products. 

These Instagram influencers and profiles, each with its unique style and content, illustrate the diverse landscape of influencer marketing. Collaborating with influencers who align with your brand's values and target audience can open doors to remarkable opportunities. Whether you're in the fashion, entertainment, dance, or culinary industry, there's an influencer with the reach and resonance to elevate your brand's message.

At Influur, we're committed to helping brands and influencers find the perfect partnerships for successful collaborations. If you're interested in connecting with any of these influencers or exploring more opportunities in the world of influencer marketing, reach out to us, and let's embark on a journey to unlock your brand's potential with the power of Instagram influencers.

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